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| Rule #1: Impact |
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| Rule #2: Cropping |
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| Rule #3: Biggest, boldest, most favorably placed |
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| Rule #4: Keep it simple |
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| Rule #5: Rule of thirds |
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| Rule #6: Leading lines |
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| Rule #7: Balance |
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| Rule #8: Use of framing |
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| Rule #9: Avoid mergers |
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| Rule #10: Room for logical movement |
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| Rule #11: There are no rules :) |
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